For companies and freelance bloggers writing a good article are just the first step of getting audiences. Doing creative research for a certain topic is part of the effort you exert in starting a blog.
Do not allow your exceptional write-ups to be left behind. There are a few steps that can help your post get promoted.
Consider the following below before you put any article into the website competition:
1. Presence of Keywords in your posts
In order to get seen by your selected audience you must have keywords present in your posts so that it can be identified in the search engines. Have keywords that are relevant to your post, usually the keyword is the core content of your article. To make this effective, the first keyword should be present in the title and in the first part of your paragraph.
Second, the keyword should be a long tailed less competitive one to make sure you get traffics in the search engine the first 3 days of posting. Lastly, the keyword should be on the end paragraph and long tailed as well as Geo-targeted.
2. Having components that support your posts
For websites producing 500 words update, you must at least have 2 images that support your article. The image will get to have an opportunity to be indexed and be present in image and video search results.
The two images should have 4 keywords in it as tags and titles. It adds complementing opportunities to the article you produced.
3. Internal and outbound links
Internal or referring links to your old post, company services, company portfolios and about the company can help bring visitors to explore other pages. With this you get to improve site visitors per page view ratios; these are numerical statistics that can be helpful for search engine to determine if your site is producing quality content.
Outbound links are used to refer quality websites in the form of references to Google and to the target page. Google encourages website owners to improve and evaluate their website content.
4. Social Media ready and user-friendly
The goal here is to have traffics with your selected audience. You should make the post easier to be shared online with your visitors. Have your website integrated with popular social media (Facebook, Twitter, Tumblr, instagram, etc.)
The presence of your post circulated in social media gives you the opportunity to get spike traffics once it get recommended online. The benefits of having social media like and share button in your post is the social proof that appeared within the buttons.
Your posts can get determined by your readers through the number of likes and shares it had in the community.
5. Post articles that have the potential for trend
A few years ago, article submission to websites accepted 350 words only. It was changed to 500 words because of the research study which states that: “the bigger the size of the post the more ranking opportunity it gets”.
You could somehow notice that active websites that produce longer than 2000 words are more well liked by readers due to its wide and deep merit; such articles are more bound to trend than the shorter written ones.
